Summary
Location: Ruiru
Reports To: General Manager Employment Type: Contractual
Salary Scale: KES 25,000-30,000 monthly gross income
Job Purpose
The Graphic Designer will create compelling visual content and drive the company’s digital presence to enhance brand visibility, generate leads, and support event sales and marketing functions
Description
- Creative Design & Branding
- Develop creative concepts and designs for events
- Ensure brand consistency across social platforms (fb, youtube, Instagram, tiktok e.t.c)
- Design posters, banners, brochures, flyers, and social media graphics
- Create basic motion graphics and videos
- Optimize content for various platforms
- Digital Marketing & Online Growth
- Manage and grow social media platforms
- Execute digital designs to support sales and marketing
- Run and monitor ads
- Analyze engagement and performance metrics to inform decision making
- Research on competition and advise on effective digital services
- Client Engagement & Concept Development
- Translate client briefs into design concepts
- Present and revise designs based on feedback
- Support proposals and presentations
- Project & Workflow Management
- Manage multiple projects and deadlines
- Maintain organized files and assets
- Ensure timely delivery of outputs
Education
- Diploma or Bachelor’s degree in Graphic Design, Marketing, or related field
More Details on Experience
- 3–5 years’ experience in design and/or digital marketing
- Strong portfolio in graphic design, animations and digital marketing
More Details on Skills
Key Skills & Competencies
- Proficiency in Adobe Creative Suite
- Knowledge of digital marketing tools and analytics
- Creativity in graphic designs, motions or animated videos and AI tools
- Strong communication and time management
Personal Attributes
- Creative and innovative
- Results-driven and detail-oriented
- Adaptable and team-oriented
- Flexible working hours and ability to work under strict timelines