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E-commerce & Copywriting Executive (SEO Focus)

My Jobs In Kenya Nairobi

Summary

Optimise Outsourcing is looking for a versatile E-commerce & Copywriting Executive with a strong focus on SEO-driven product content. This role blends copywriting, e-commerce listing management, and digital marketing support. The successful candidate will be confident in creating compelling product copy for multiple online platforms while supporting broader e-commerce and marketing activities.

Description

Core Responsibilities (Day-One Essentials)

  • Product Copywriting & Listings
    • Create compelling and optimised product listings for our websites, Amazon, and retail partner platforms.
    • Write engaging, accurate product descriptions, titles, and bullet points tailored to e-commerce best practices.
  • SEO & Keyword Research
    • Use keyword research tools (e.g., Ahrefs, Helium, SEMrush, AI tools like ChatGPT) to identify high-value search terms.
    • Optimise product copy, blogs, and website content for search visibility.
  • E-commerce Administration
    • Complete new line forms and ensure product data, imagery, and copy are supplied to retail partners.
    • Coordinate content and assets with internal teams and external stakeholders.
  • Content Quality
    • Edit and proofread content to ensure excellent written English and consistency across all platforms.
    • Maintain product manuals and support materials (working with design/warehouse teams).

 Secondary / Development Responsibilities (Growth Areas)

  • Digital Marketing Support
    • Assist in coordinating sponsored ads on Amazon and other e-commerce platforms.
    • Provide bullet points and copy for sales one-pagers, Mailchimp campaigns, and packaging.
  • Content Marketing
    • Contribute to blog posts and website copy to enhance company branding and increase product visibility.
    • Support social media keyword research and campaign planning.
  • Cross-team Coordination
    • Work with third-party content creators, agencies, and suppliers to deliver product and marketing content.
    • Provide general support on ad-hoc ecommerce or marketing projects as required.

Education

Required Skills & Experience

  • Strong copywriting and editing skills in English.
  • Experience creating e-commerce listings (Amazon, Shopify, or similar).
  • Knowledge of SEO and keyword research tools (Ahrefs, Helium, SEMrush, Google Keyword Planner, ChatGPT, etc).
  • Ability to use AI tools to generate and refine content.
  • Competent with Microsoft Office (Excel, Word, PowerPoint).
  • Able to work independently and as part of a team.
  • Willingness to learn and adapt to new tasks.

More Details on Experience

Desirable (but not essential):

  • Experience running sponsored ads on e-commerce platforms.
  • Knowledge of social media content creation and campaign planning.
  • Experience with Shopify or other e-commerce CMS platforms.

Terms And Conditions

Candidate Profile

This role is ideal for someone with over 3 years of experience in e-commerce, digital marketing, or copywriting. You may have worked in a digital agency, an e-commerce retailer, or as a freelance copywriter for Amazon/Shopify sellers. You should be versatile, resourceful, and eager to take ownership of both creative and administrative aspects of product content.

How to Apply:

If you believe that you fit the role and are up for the task, kindly use the link below to apply for the position.

https://app.testgorilla.com/s/rtu7igxn